Today at Apple's "Rock Live" Event in San Fransico, Jobs and Co. took the opportunity to debut the iPod lineup for the holiday selling season, as well as highlight some additional updates and goodies for the juggernaut's existing products like iPhone 3G and iTunes.
Before you take to heart the numerous reports of how "underwhelming" Apple's announcements were, it's important to keep in mind that Apple is held to a much higher standard of expectation. Granted, what Apple had to talk about today hardly justified an entire event. Thank goodness Jack Johnson showed up to play a tune at the end to fill some space. It wasn't underwhelming; it wasn't overwhelming... more just 'whelming.'