Okay, so seriously... somebody must play Guitar Hero for revenues to now be in excess of $1 Billion, but I'm pretty geeky and only know like one person who plays it. Am I just too old and not running in the right cricles? Who plays this thing?
Okay, so seriously... somebody must play Guitar Hero for revenues to now be in excess of $1 Billion, but I'm pretty geeky and only know like one person who plays it. Am I just too old and not running in the right cricles? Who plays this thing?
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Jeff,
There's no denying that you're geeky. The other characteristic you're failing to mention, however, is that you're also north of 30. There are a lot of folks our age playing GH, but I guarantee you that the majority of that $1B revenue didn't come from the more "mature gamer". Every parent I work with has kids at home who own every version of the GH games, guitars, and accessories. That, my friend, is where the money's coming from.